With so many people being forced to make a living working from home it is becoming more and more difficult to find a home based business that can provide a realistic chance of making a decent living.

Photo Gifts Web Stores provide a real home based business opportunity selling real products to real customers; that is why most people that try them end up making real money!

I have to be honest with you and tell you that you won’t make your fortune with a Photo Gifts Web Store, however, if you are willing to work at it, what you can do is provide yourself and your family with a sustainable above average income.

Now, don’t rush off and set up a web store with one of the really high profile Photo Gifts operators as you won’t make any money because:

1 It’s impossible to successfully market a web store hosted by these operators

2 The base prices they charge are too high

3 You don’t have control over your own business.

What you need to do is go out and look for:

A medium sized Photo Gifts operator that offers a similar personalization software platform to that provided by the industry giants, plus all of the following:

1 At least 200 custom products

2 Competitive pricing

I think it’s fair to say that a good range of products and a competitive pricing schedule are both obvious requirements, so there is not much else to be said.

3 The ability to have your store hosted on its own unique domain name

Being able to park your photo gifts web store on its own unique domain name is by far the most important attribute of all. If you don’t have total control over your own domain name you cannot market your store efficiently.

Efficient marketing is the key to success for any business; if your store has its own domain name you can get massive free exposure by listing your photo gifts on Google and other high profile shopping sites. Yes I said free! However, if you don’t control your own domain name you cannot do it!

4 Total control over the design and content of your web store

Your web store needs to be unique with its own original content otherwise it will not do well on search engine ranking.

One of the biggest flaws with most business opportunities is they provide you with a clone web site that is almost impossible to market, unless of course you are willing to spend a ton of money advertising it!

5 Total control over the retail pricing in your store

I think this is self explanatory.

6 The ability to customize your own delivery notes

If you cannot customize the delivery notes that are sent out with your customer shipments it means the company is sending their own, directing your customers back to their site and NOT yours!

Armed with these attributes, if you are willing to do the work, there is absolutely no reason why you can’t establish your own successful home based photo gifts business.

Conclusion

It’s important that you don’t get sucked in by the flood of high tech and drop shipping home based business opportunities that arrive in your inbox every day.

Stand back and think about how you could market these business ideas without spending a ton of money on advertising. The reality is, in most cases, you can’t!

You are unlikely to receive any photo gift business ideas in your inbox because photo gifts are not glamorous enough for most Internet entrepreneurs. Also, they can’t make a quick buck out of you on them, so they’re not interested!

The best thing about a Photo Gifts Web Store is it is a real business selling real products to real customers; better still, nearly everyone that owns one ends up making real money!

There are still many potential pitfalls you could fall into, but if you find a reputable business that provides you with the right tuition and shares with you the numerous free resources that are widely available in the marketplace, then the chances are you will succeed.